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12 Essential Elements Every Website Homepage Must Have [Infographic]

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Your website isn't there to simply look pretty.

Your website is a vital tool for converting leads and generating new customers for your

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5 E-Commerce Software Solutions

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You want to set up an online e-commerce store for your business, but I understand that the choices laid out before you are confusing and totally overwhelming. Hosted or self-hosted? Expensive all-in-one solution or piece it together?

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5 Tips for Implementing Responsive Design in Your Business

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The fact of the matter is that responsive design is a must these days if you want your site to show up well in all of the common mediums that people are now using to search the web. With more than half of all website traffic now originating on a mobile device of some kind, its high time you make sure that your pages are rendering well for a great user experience and lots of happy customers.

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4 Steps to Help Brand Your Business Online

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Building your own brand online takes a few steps and plenty of leg work in order to put your business in a position of high authority and trust amongst online prospects and customers. You could have the best shop in town, but if you do not have an active online presence, you simply won’t get the exposure you need for all the shoppers that search online.

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What’s Hot in Visual Content for 2015

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As time ticks on, fashions are always changing, evolving and maturing and the same can be said of creative website trends. To help you keep up, we’ve put together a concise list of the most current in-vogue design elements you should consider using in 2015. After all, they are popular for a reason, and the look of your website will not only leave a lasting impression on visitors but can enhance or destroy their user experience, and thus your business.

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10 Facts You Didn't Know About Transformational Marketing

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Transformational Marketing does exactly what it says on the tin: it transforms your business for the better. Whether your current marketing system isn’t producing the right results, needs a boost or you don’t have one at all, implementing a transformational marketing strategy could be just what you need. 

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How User Experience Can Boost Lead Conversion Rates

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User Experience is absolutely cruciif you want to boost lead vot lead conversion rates. To put it bluntly, a poorly designed website will just drive potential customers away.

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The 6 Most Important Metrics To Track In A Lead Generation Campaign

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Ok, so you’ve downloaded all the necessary tools to track your website metrics, you’ve sat down in front of Google Analytics prior to letting loose with your lead generation campaign, and you’re greeted by a sea of charts and numbers.

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3 Ways To Reinvent Your Website For More Qualified Leads

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It’s all very well having a pretty website packed full of engaging content, but if you’re not actively driving conversion to generate qualified leads, your hard work is in danger of going to waste. Once you’ve driven plenty of targeted traffic to your website, optimizing it so as many of those visitors as possible become qualified leads is vital. Here’s how you do it…

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